eu.techcrunch.com/2011/03/09/stupid-eu-cookie-law-will-hand-the-advantage-to-the-us-kill-our-startups-stone-dead/

Says Techcrunch. Conveniently missing out two crucial points. Firstly, most tracking solutions are 3rd party, it’s not your website tracking stuff using cookies, it’s companies such as Google/Adobe.

Secondly: If you’re a startup, are you really going to need to track your users using cookies? Is that the *only* way you can get them to interact with you?

I think not.

It’s companies such as Google/Adobe who track users through multiple websites that will be the ones who have to make sure their clients’ comply with the new laws or risk prosecution. Most other websites don’t store much of anything in cookies other than session information...

I really wish Techcrunch would start publishing news stories again. The sky is not falling and hasn’t been for quite some time...